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首页> 外文期刊>The Asian Wall Street Journal >Eckrodt Looks for Profit as Mitsubishi's New Chief
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Eckrodt Looks for Profit as Mitsubishi's New Chief

机译:埃克罗特(Eckrodt)寻求利润担任三菱新任总裁

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摘要

Tokyo-Rolf Eckrodt has followed the critically acclaimed script of Nissan Motor Co.'s Carlos Ghosn almost to the letter. Now the new Mitsubishi Motors Corp. chief executive must carry off Mr. Ghosn's most difficult act: turning a big profit. Mr. Eckrodt, named to the top Mitsubishi post last month, needs to halt a severe slump in domestic sales and keep cutting costs as he fights to revive Japan's No. 4 auto maker. So far, the 32-year veteran of Daimler-Benz (now DaimlerChrysler AG) has squeezed significant price cuts from suppliers and projected an image of change at tradition-bound Mitsubishi, which was battered by a scandal over recalls.
机译:东京-罗夫·埃克罗特(Tokyo-Rolf Eckrodt)几乎遵循了日产汽车公司(Nissan Motor Co.)的卡洛斯·戈恩(Carlos Ghosn)广受好评的脚本。现在,新任三菱汽车公司首席执行官必须取消戈恩最艰难的举动:扭亏为盈。上个月被任命为三菱公司最高职位的埃克罗特(Eckrodt)需要制止国内销售的严重下滑,并在努力振兴日本第四大汽车制造商的同时保持削减成本的作用。迄今为止,已有32年历史的戴姆勒-奔驰(Daimler-Chrysler AG)压榨供应商的大幅降价,并在受传统束缚的三菱汽车上树立了改变的形象,三菱因召回丑闻而受挫。

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