Entrepreneurial Intention of Agricultural Students: Effects of Role Model, Social Support, Social Norms and Perceived Desirability

摘要

Increasing unemployment among the educated groups, especially graduates of agricultural higher education system in Iran has become a big socio-economic problem. Thus, considering the context of entrepreneurship in higher education is necessary. In this regard, the overall purpose of this research is study of the environmental factors that affecting entrepreneurial intentions of agriculture students in Ilam University. The Statistical population of this research was all of agricultural fourth-year undergraduate students in University of Ilam. The number of 100 persons of them was selected for study with proportionate stratified random sampling method. The main instrument of study was a questionnaire that confirmed validity by a panel of experts and its reliability tested by Cronbach's Alpha coefficient. Data analysis was performed by the SPSS software. Correlation analysis showed a significant positive relationship between the variables of role model, social support and perceived desirability with entrepreneurial intentions of students. Result of Path analysis showed that the perceived desirability variable has the most impact with the ensemble of 72.5% and changing social norms with the ensemble of 12% had the less impact on students' entrepreneurial intentions. The results of this study can help planners of agricultural higher education system that enhance students' entrepreneurial intentions and improve their Entrepreneurial behavior.